Write an 850-1000-word Rhetorical Analysis essay in which you analyze the message/ argument of a visual text (such as an advertisement). For the essay, develop a debatable thesis statement to frame your critique of the use of visual rhetoric in the text to influence viewers’ beliefs and/or actions (e.g., actions taken to help solve a social issue). Reflect on the following questions when analyzing the text:
What is the rhetorical situation of the text?
How does the use of medium and genre influence the visual design of the text? Does the text closely follow the conventions of one or more genres?
How does the composition of still images or moving images in the text help shape the message/ argument? See Diana George and John Trimbur’s discussion of the “visual composition” of a still image.
Are there any representations of race, class, gender, and/or sexuality? If so, what is the significant and/or problematic about the representations?